The Hidden Reason Great Designs Still Fail
One of the hardest lessons I’ve learned in design is that beautiful screens don’t equal successful products. Early in my career, I celebrated polished flows and clean UIs, but w...
Figma vs Framer: What Designers Should Know
For the last few years, Figma has been the default tool for product design. It solved the collaboration problem, brought design into the browser, and made handoff easier than ev...
Why Figma Replaced Sketch for Good
When I started using Sketch, it felt like the future of design. Clean interface, vector-first, and purpose-built for UI work - it quickly became the tool of choice for many design...
The Mindset You Need for Design Collaboration
During my time at Microsoft, one of the most valuable lessons I learned was the power of a growth mindset. Early on, I sometimes saw collaboration as a test of defending my idea...
Why the Design Ladder Isn’t Just Titles
When I first started in design, I thought career growth was all about climbing titles. Junior to mid, mid to senior, senior to lead - it looked like a neat ladder. But the reality...
Design Execution: Where Ideas Meet Reality
Design ideas are exciting, but they only matter when they make it into the hands of users. Early in my career, I thought the hardest part was wireframing and UI polish. But I qu...
What Users Taught Me That Prototypes Didn’t
Every design feels solid on paper until real users interact with it. Early in my career, I sometimes skipped deep testing because I believed the flows were clear enough. Inevita...
The Step Designers Skip That Costs Time
Early on, I believed good design came from inspiration - that spark of an idea you sketch out and polish until it feels right. But experience showed me otherwise. Without a proces...
How Data and Users Guide Better Design
Early in my career, I sometimes jumped straight into designing without doing enough research. The result looked polished, but too often it didn’t solve the real problems users w...
Why Every UX Project Needs Clear Goals
When I look back at projects that felt messy or dragged on, there’s a common thread: we didn’t start with clear goals. The team was eager to design, code, and ship, but we hadn’...
The Overlooked Detail That Frustrates Users
User experience (UX) design is at the heart of creating intuitive products, but even the best-intentioned designs sometimes trip users up. One paradox I’ve come across is when t...
Why Your Best Design Ideas Disappear?
There’s a conversation in the design industry that often surfaces but rarely gets addressed deeply: Design Ownership. Many product designers feel that their original ideas are b...